Search Engine Optimization

Placement on a search engine results page is critical. If you are not on the first page of the results, your chances of "being found" drastically go down!

SEO Rap (Design Coding) & How to loose SEO!

There are several different strategies for improving your Website's position. The best way to insure a placement is to pay the search engine. Here are some of the top methods to improve your placement on search engines.

1. Pay for placement on the Search Engine (example: Google Adwords & Yahoo ads)
   
   
2. Use Keywords in Meta Tags
   
   
3. Very descriptive Title: Company name and products selling
   
   
4. Use Alt and Title attributes on every image and the make sure to use your keywords to describe the content of the pictures
   
   
5. Have the keywords wrapped in Heading tags (example: <H1>)
   
   
6. Use Keywords in Anchor tag (<a href="">Keyword</a>) plus use the title attribute
   
   
7. The first text on the page must be descriptive of the page's content and should contain at least 200 words
   
   
8. Use Keywords in filenames and directory names
   
   
9. Encourage your customers and suppliers to link to your website
   
   
10. Write articles for industry online journals and link back to your site
    
    
11. Update Content to keep site fresh
    
    
12. Use Social Media Sites (Facebook, Myspace, Youtube, .. ) to promote your site
    
    
13. Review Google and Yahoo sites for latest SEO rules (Google Webmasters Tutorials)

For additional information check out these site's for their advice: Microsoft's submit-it, Search Engine Visibility Book, Google's Webmaster tools SEO Chat, and Wikipedia